Privacy Policy

1. Introduction & Scope

Conceev Digital, a division of Conceev Medical Technologies (OPC) Private Limited ("Company," "we," "us," or "our"), is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, share, and safeguard personal information when you visit our website at www.conceevdigital.com (the "Website"), use our SaaS platform, or engage with our digital marketing services (collectively, the "Services").

By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with any part of this policy, please discontinue use of our Services immediately.

This policy applies to all users of our Services, including website visitors, registered account holders, subscribers, and clients engaging our agency services.

2. Information We Collect

2.1 Personal Information

We may collect the following personal information that you voluntarily provide to us:

• Full name and job title
• Email address and phone number
• Company or organization name
• Billing address and payment information
• Account credentials (username and encrypted password)
• Communication preferences
• Any other information you choose to provide through forms, surveys, or correspondence

2.2 Usage Data

When you interact with our Services, we automatically collect certain technical and usage data, including but not limited to:

• IP address and approximate geographic location
• Browser type, version, and language preferences
• Operating system and device information
• Pages visited, time spent on pages, and navigation paths
• Referring URLs and exit pages
• Date, time, and frequency of access
• Feature usage patterns within our SaaS platform

2.3 Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar tracking technologies to enhance your experience, analyze usage patterns, and deliver relevant content. For detailed information about our use of cookies, please refer to Section 7 of this policy.

3. How We Use Your Information

We use the information we collect for the following purposes:

• To provide, maintain, and improve our Services
• To process transactions and manage your subscription
• To create and manage your user account
• To communicate with you about service updates, technical notices, and support inquiries
• To send marketing communications (with your consent, where required by law)
• To personalize your experience and deliver tailored content
• To analyze usage trends and optimize our platform performance
• To detect, prevent, and address fraud, security incidents, or technical issues
• To comply with legal obligations and enforce our terms of service
• To respond to lawful requests from public authorities

4. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information in the following circumstances:

• Service Providers: We engage trusted third-party vendors who assist us in operating our Services (e.g., cloud hosting, payment processing, analytics, email delivery). These providers are contractually obligated to protect your data and may only use it to perform services on our behalf.
• Business Transfers: In the event of a merger, acquisition, reorganization, or sale of assets, your personal information may be transferred as part of the transaction. We will provide notice before your information becomes subject to a different privacy policy.
• Legal Requirements: We may disclose your information if required to do so by law, regulation, legal process, or enforceable governmental request.
• Protection of Rights: We may disclose information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our terms, suspected fraud, threats to safety, or illegal activities.
• With Your Consent: We may share your information for any purpose disclosed to you at the time of collection, with your explicit consent.

5. Data Retention

We retain your personal information only for as long as is necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting obligations. The specific retention period depends on the nature of the data and the purpose of processing:

• Account data is retained for the duration of your active account and for up to 90 days after account deletion.
• Transaction records are retained for a minimum of 8 years as required under Indian tax and commercial laws.
• Usage and analytics data is retained in aggregated, anonymized form for up to 3 years.
• Marketing communication records are retained until you unsubscribe or withdraw consent.

When personal data is no longer required, we will securely delete or anonymize it in accordance with applicable data protection laws.

6. Your Rights

Depending on your jurisdiction, you may have certain rights regarding your personal data. We are committed to honoring these rights in compliance with applicable laws, including the European Union's General Data Protection Regulation (GDPR) and India's Digital Personal Data Protection Act, 2023 (DPDP Act).

6.1 Rights Under GDPR (for EEA Residents)

• Right of Access: You may request a copy of the personal data we hold about you.
• Right to Rectification: You may request correction of inaccurate or incomplete personal data.
• Right to Erasure: You may request deletion of your personal data, subject to legal retention requirements.
• Right to Restrict Processing: You may request that we limit the processing of your personal data.
• Right to Data Portability: You may request your data in a structured, commonly used, machine-readable format.
• Right to Object: You may object to the processing of your personal data for direct marketing or legitimate interest purposes.

6.2 Rights Under India's DPDP Act

• Right to Information: You have the right to obtain a summary of the personal data being processed and the processing activities undertaken.
• Right to Correction and Erasure: You may request correction of inaccurate data or erasure of data that is no longer necessary.
• Right to Grievance Redressal: You have the right to have your grievances addressed by our designated grievance officer.
• Right to Nominate: You may nominate another person to exercise your rights in the event of your death or incapacity.

To exercise any of these rights, please contact us at info@conceevdigital.com. We will respond to your request within 30 days, or such shorter period as required by applicable law.

7. Cookies Policy

Cookies are small text files stored on your device when you visit our Website. We use the following categories of cookies:

7.1 Strictly Necessary Cookies

These cookies are essential for the operation of our Website and Services. They enable core functionality such as authentication, session management, and security. These cookies cannot be disabled.

7.2 Analytics and Performance Cookies

These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously. We use this data to improve the performance and usability of our Services.

7.3 Functional Cookies

These cookies allow our Website to remember choices you make (such as your language or region preferences) and provide enhanced, personalized features.

7.4 Marketing Cookies

These cookies are used to deliver advertisements that are relevant to your interests. They may also be used to limit the number of times you see an advertisement and to measure the effectiveness of advertising campaigns.

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our Services.

8. Third-Party Services

Our Services may integrate with or contain links to third-party websites, platforms, and services. These third parties have their own privacy policies, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party services before providing them with personal information.

Third-party services we may use include, but are not limited to:

• Cloud infrastructure and hosting providers
• Payment gateway processors
• Analytics and tracking services
• Email delivery and communication platforms
• Customer relationship management (CRM) systems
• Social media platforms for advertising and engagement

9. Social Media Platform Data

Our platform allows you to connect third-party social media accounts to manage your social media presence. When you connect a social media account, we access and process data from these platforms in accordance with their respective terms of service and data policies.

9.1 Facebook & Instagram (Meta Platforms)

When you connect your Facebook Page or Instagram Business account through our platform, we access the following data via the Meta Graph API:

• Facebook Page information (name, ID, profile picture)
• Instagram Business account information (username, profile picture, follower count)
• Page posts, comments, and engagement metrics (likes, shares, reach, impressions)
• Facebook Messenger conversations and Instagram Direct Messages (with your explicit permission)
• Page Insights and audience demographics (age, gender, location)
• Lead form submissions (via Meta Lead Ads integration)

How we use this data: To publish posts on your behalf, display engagement analytics, manage your social inbox (comments and messages), generate AI-assisted replies, and sync lead form data with your CRM.

Data storage: Facebook and Instagram access tokens are encrypted and stored securely. Page content and messages are stored for the duration of your account. We do not share your Meta data with any third parties except as required to provide our Services.

Data deletion: You can disconnect your Facebook/Instagram account at any time from our Social Media Hub. When you disconnect, we delete your stored access tokens and stop accessing your data. You may also request complete deletion of your data by removing our app from your Facebook Business Integrations settings, which triggers our automated data deletion callback.

Meta Platform Terms: Our use of Facebook and Instagram data is subject to Meta Platform Terms and Meta Developer Policies.

9.2 YouTube (Google)

When you connect your YouTube channel, we access the following data via the YouTube Data API and YouTube Analytics API:

• Channel information (name, ID, subscriber count, profile picture)
• Published videos and their metadata (title, description, thumbnails)
• Video performance metrics (views, likes, comments, watch time)
• Channel analytics (subscriber growth, audience demographics, traffic sources)
• Video comments for inbox management

How we use this data: To upload videos on your behalf, display channel analytics, manage video comments from our inbox, and track content performance.

Google API compliance: Our use of YouTube data complies with Google API Services User Data Policy, including the Limited Use requirements. You can revoke our access at any time from your Google Account permissions.

9.3 Google Business Profile

When you connect your Google Business Profile, we access:

• Business location information (name, address, category)
• Business posts and updates
• Customer reviews and your responses
• Search and Maps performance metrics (views, actions, calls, direction requests)

How we use this data: To create posts on your business profile, respond to customer reviews, and display local search performance analytics.

9.4 LinkedIn

When you connect your LinkedIn Company Page, we access the following data via the LinkedIn API:

• Company Page information (name, ID, logo)
• Published posts and articles
• Post engagement metrics (impressions, likes, comments, shares, click-through rate)
• Follower demographics and page visitor statistics
• Post comments for inbox management

How we use this data: To publish posts on your Company Page, display engagement analytics, and manage comments from our unified inbox.

9.5 Twitter / X

When you connect your X (Twitter) account, we access the following data via the X API:

• Account information (handle, display name, profile picture, follower count)
• Published tweets and media
• Tweet engagement metrics (impressions, likes, retweets, replies, bookmarks)

How we use this data: To post tweets on your behalf, display engagement metrics, and track content performance.

9.6 General Social Media Data Practices

• Authentication tokens are stored securely and encrypted at rest. We use OAuth 2.0 for all platform connections and never store your social media passwords.
• Data minimization: We only request the permissions necessary to provide our Services and do not access data beyond what is required.
• No selling of social data: We never sell, rent, or share your social media data with advertisers or data brokers.
• Disconnection: You can disconnect any social media account at any time from our Social Media Hub. Upon disconnection, we delete stored access tokens and stop accessing data from that platform.
• Account deletion: When you delete your Conceev account, all associated social media data (tokens, cached posts, messages, analytics) is permanently deleted within 30 days.

10. Children's Privacy

Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal data from a child under 18, we will take immediate steps to delete such information from our systems. If you believe that we have collected information from a minor, please contact us at info@conceevdigital.com.

11. Changes to This Policy

We reserve the right to update or modify this Privacy Policy at any time. When we make material changes, we will update the "Last updated" date at the top of this page and, where appropriate, notify you via email or through a prominent notice on our Website. Your continued use of our Services after any changes to this policy constitutes your acceptance of the revised terms.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: